Showing posts with label business coaching. Show all posts
Showing posts with label business coaching. Show all posts

Saturday, October 16, 2010

An Artist's Work Ethic

In the Promotional Frenzy thread overnight there was some controversy over what some called "drama" (referring to a list/schedule of suggested things to do to create more links around the web to increase the odds of increased sales).  There need not be drama if people don't make it into that. It seemed to me it was more the reaction to the semantics than any real drama which then created drama.

If you remember one important point please remember this;

Words are only words. They have no more meaning than we ourselves give them.

This situation I'm writing about is a working example of how fear can become a self-fullfilling prophecy. Reading more into a given interaction than is there causes unecessary stress and wastes valuable time and energy that could be put to better use.

It is important to be able to tell the difference between a challenge and a threat. Some see a challenge and mistake it for a threat.

A challenge is merely a call to action, whereas a threat is some real danger. When you find yourself reacting (over-reacting) to something said in-person or online ask yourself;

1) What other possible meanings might this have besides the one that comes accompanied by this intense fear (or anger)?

2) Is this person really a danger to me?

In such a sudden visceral reaction the "enemy" so to speak is generated within; not coming from without.


In this instance there were some who said they weren't having enough fun and seemed to hyperfocus on the wording of the tasks, that they do them, or that they do them on certain days, and suddenly became myopic as to the  BNR treasuries we recently had, the other treasuries, prizes, other enjoyable activities, and all the late night chatting that had been going on.

This sort of black and white (all or nothing) thinking can keep you stuck and the fear that drives it skews your perception of real events.

It's great to have fun but I really believe we make our own fun and none of us would be artists if we didn't enjoy what we're doing. That same energy can be channeled into creating the lives we want despite external circumstances. That does not happen in one day nor does it happen without our share of headaches.

Realistically I know that unless I only want this art to be a hobby I have to do some things I don't want to do (at least sometimes) to make things blossom, and although as a sole proprietor I have a more flexible schedule than those who work for a company, sometimes I do have to do things at times I don't want to do them also. I discipline myself to do some aspects of my business that are not only "the fun part" so that I can get to the fun part.

There are aspects of my jewelry making I don't always feel like doing and sometimes a custom order might come at an inopportune time when I am least in the mood, but I do it anyway because I know that if I don't then I will not make the money I need due to my own stubbornness and inflexibility. I want to try everything I can to increase my sales so that I can have more and more fun and the freedom that more money provides! If that means biting a few bullets, I'm willing to do that.

When I was a teenager, just as most teens do I didn't want anyone to tell me anything and I wanted to do what I wanted only when I wanted to do it.

But age has made me wiser now. As I matured I began to see things in a different way. Rather than viewing these pieces of advice as just designed to control me I began to look at them from the perspective of "Will this help get me where I want to go?" Then it made sense to me why I was given this or that advice and even if I still didn't want to do certain things I realized at some point that I am responsible for my own actions and lack of actions. I can't reasonably blame somebody else if I decided one day "I don't feel like doing this particular thing" and as a result I didn't reach my goal.

If people get bent out of shape about a guideline then how will they manage when they have to do other things in life that are not negotiable or in which the natural consequences of their laxity will hurt them? ie exercise, lose weight, etc. If you have Diabetes for instance, your doctor might tell you you need to do the above. Or if you have Cancer, that you need to stop smoking. Sure; it is your choice, as there's no law making you do these things, but there's nothing to be gained in getting pissed at the doctor for giving you the advice because it is coming from a correct knowledge of the consequences; both positive and negative.

If an artist isn't open to feedback and for instance doesn't make art that people want to buy they might create pretty things in the abstract but it won't put food on the table. Taking suggestions and making adjustments in your business is not "selling out". It is possible to please your customers and be true to your artistic vision.

Many people start a business with the misconception that because they have no boss they are not accountable. Nothing could be further from the truth. One has to be extra conscientious and extra accountable when one has their own business. We are accountable to our customers, to what's marketable, to follow certain rules and regulations, and accountable to ourselves.

Here's an example; If one of us were to make two art objects and that's all and then said, "I don't feel like making more items because it's not fun" yet got upset because people weren't buying due to not enough choices, then it wouldn't be fair to be outraged that those two things are still sitting there, because we chose not to do what would get us to that next level.

I have met several business coaches and they've all told me that usually in the beginning their clients really hate and are resistant to their suggestions because they are being asked to do things outside their comfort zone. Sometimes they even get really surly. They are being asked to suspend judgment and give something a chance that they have not done that way before. However, in almost all cases when their clients hang in there and give it a chance they come out on the other side really grateful that they didn't say "F" it" when they felt like it when they'd initially felt that it was just too much work.

Any kind of work (if it is to be effective) is a cultivated habit whether you work for yourself or have a 9-5 job.

I realize artists are probably by nature less willing to tolerate following someone else's instructions/suggestions than the general population, but these things are not "laws" and of course we don't "have" to do them, but this isn't a dress rehearsal! We are out here for real; and I'm assuming most of us are here to make a living at our art.

I went out yesterday to take pictures for the suggested blog exercise which was one part of the thread activities. I could have moaned and groaned to myself and said, Oh God do I have to? But I told myself something else instead. It was more like "What can I do with this that's fun and creative? Something I'll enjoy and that others will enjoy." When I got out there and did it...it was fun.

So I guess in a nutshell; the way we perceive what we hear people say or our own perception of a task/activity determines whether we have fun or not. We are all creative people, and creativity is really about thinking outside the box.

Some may see the suggestions that were posted in the forum as words to put them inside a box, but if they are suggestions you aren't used to doing, (or ones you aren't used to doing in that particular way), then to do them actually is outside the box for you.

Friday, November 02, 2007

Tha Art of Business/The Business of Art

Fire Agate Lariat - $205.00


Phyllis Mufson of Personal Treasures is a jewelry artisan and a creative career and small business coach. She started making jewelry while directing the Locks Career Center at Moore College of Art & Design, an inspiring environment where she worked with wonderfully creative people. Now she works in her sunny living room where she talks with clients and has all of her jewelry equipment close at hand.

Peachy Destash Collection - $3.00

Her style is crisp, lively, and bright, and she chooses her palette from a container she refers to as her 23-story “bead condo” – clear, stacking sectioned boxes filled with organized, color-coordinated beads and findings; a cornucopia of gold, silver, gemstones and pearls.

Glittering Rock Crystal Plus Pearls - $3.00

Earlier in her life she was a textile artist for approximately 15 years, doing surface design and primarily hand-painted silk. She used embroidery techniques, did piece-work of various kinds, and air-brushed textiles. Phyllis had a line of one of a kind, hand painted scarves that she sold nationally, but also did art-to-wear that sold through galleries, custom work for interior and fashion designers and made wall pieces including some large architectural commissions.

“I stopped doing textiles in the 70’s” says Phyllis, “because I wanted to do work that made an impact on people and at the time I didn’t see that connection with the textiles. I started making jewelry as a hobby a few years ago. So it wasn’t really a switch. I hadn’t been doing textiles for a long time. Jewelry is such an expensive hobby that it’s hard to keep doing it without starting to sell. So I started doing that last winter. But once I started, I found I really enjoyed the interaction with women around the jewelry. Most women love jewelry – I certainly do.”

Pink Morganite Necklace - $195.00

This previous background and experience working with cloth influenced her later jewelry designs. Phyllis pays close attention to how the jewelry drapes and moves with the body. She talks with her customers and potential buyers to learn what interests them, and gets an idea of which designs are particularly flattering for them to wear.

Garnet Ripples Necklace - $185.00

In addition to her ETSY stores she sells through private jewelry shows so she gets to observe how women respond to the jewelry.

If you like Personal Treasures but are looking for something more simple or casual, please visit the artist’s Mufi Jewels store at http://mufi.etsy.com/

Gold Biwa Pearl Earrings - $20.00
(available at Mufi Jewels)

Phyllis started on the path to becoming a business coach pretty much from the beginning of her working life through her own exploration into her artistic expression which developed into a natural progression to educating others, writing, leading workshops, and becoming a consultant to other creative people.

She has always been interested in the process of tapping deeper into one’s creativity, and how creative people traverse the market place. At times one area has been the focus, and sometimes another. She co-founded a textile school and gallery, conducted research into creativity to fulfill part of her Masters degree, and taught a creativity class at San Francisco State University.

“For more than 20 years I’ve been consulting with people about finding the venue” says Phyllis, “whether it’s a job or a business that will be their right livelihood."

Several years ago Phyllis officially trained as a business coach, got certified and did additional training in leadership development. Since then she has adopted an increasingly facilitative style, helping people find their own answers.

“I work with all kinds of people but find a lot of creative people attracted to work with me because I’ve lived many of their challenges” says Phyllis. In addition to helping others in the arts to find their voice she is equally able to help people with the technical, logistics side of their careers, using her own expertise as an artist as an asset.

Both drives; the artistic, and the entrepreneurial, are powerful parts of her nature, like two sides of the same coin; the yin and the yang.

Phyllis’s jewelry is currently for sale at the Suzanne Roberts Boutique in Center City, Philadelphia, and another gallery is in the works.

The artist also sells her work at jewelry parties and finds that it does really well in that kind of venue. She set up 5 last year and is planning several more this year. The hostesses are people who admire her work, and they offered to do the parties in their homes without even being asked. She really enjoys doing these and wants to do them more often in the future.

“My biggest sale night so far was at a holiday party for a group of women doctors. They bought for themselves and also gifts for each other. As an extra bonus, one called the next day and stopped by to pick up another 3 pieces.”

Her biggest-ticket items are necklaces in the $150 – 225 range. She has sold them at all of the venues she has mentioned above and also while walking around. “People comment on my jewelry,” says Phyllis, “so I usually carry a bag with a few pieces with me when I go out.”

Translucent Hemimorphite Nuggets - $155.00

To develop her skills further she is interested in learning more advanced wire-wrapping.

In preparation for holiday shoppers she plans to offer multi-strand necklaces, bracelets and sparkly earrings for the Personal Treasures Etsy shop, pendants and some fun stocking stuffers such as beaded hair scrunchies for the Mufi Jewels Etsy shop.

She bought a huge load of gemstones to get ready for the holidays and has several new pieces being made in her workshop, and ideas percolating for many more.

In terms of long-term goals for her business Phyllis is enjoying following her nose. “I’m entertaining a fantasy of taking the jewelry business and the coaching on the road” she says. “You might be surprised and find me in your neighborhood.”

Phyllis is open to selling wholesale. If you are the buyer for a store/gallery interested in carrying her work, or hosting a jewelry party, please contact her.

Luminous Prehnite Earrings - $80.00

Personal Treasures accepts PayPal, credit card, money orders and checks. If you are new to ETSY, or confused by the check-out process, no need to worry. When you click the “Buy Now” button to purchase her piece(s), detailed, step-by-step instructions on how to complete the transaction will automatically come by e-mail.

Phyllis offers shipping internationally.

To view and purchase more of her effervescent, original, one-of-a-kind and limited edition, jewelry hand-crafted from silver, gold, gemstones and pearls, please go to her website:
http://PersonalTreasures.etsy.com

For more casual items see
http://Mufi.etsy.com

To learn more about the artist’s creativity and other creative people, read her blog:
http://personaltreasures.blogspot.com/

For books the artist recommends and to read about those who have influenced her, (a list too long to cover here), please go to Phyllis’s business coaching practice website at http://phyllismufson.interfaceias.com